Affiliate Marketing : 8. Summary

What we have discussed in this section can be summarised in the following points

One of the easiest and quickest ways to make money is to promote other people's products as an affiliate. Other people have already invested great time and money in creating their product, and in most cases, have also optimized their sales copy and marketing techniques. This is an ideal situation for us because it means we are not stuck trying to choose a product to develop.
There are few important points to consider when choosing products to promote. It is best to work with the Clickbank.Com marketplace because we have a large number of products to work with, and we are also given vital statistical information that allows us to determine the possibility of success.
Once, we have chosen a product all we need to do is to direct traffic to our specific affiliate URL (web address). There are a variety of ways to generate traffic. However, free traffic can take time to develop, and hence the first choice is to use pay per click because we can drive extremely targeted traffic in a matter of 15 minutes.
We can either drive traffic (visitors) to the merchant's website through our affiliate link, or we can send the traffic to what we call a "landing page". A page set up where by we offer advice, or reviews on the product that the visitor will ultimately be sent to consider for purchase. This adds value to the visitor experience in that they recieve further information and insight that will help them to consider their purchase. This technique works well in converting visitors to buyers.