Affiliate Marketing : 5a. Using Google PPC

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Affiliate Marketing : 5a. Using Google PPC

If you don't have a web site and are ready to earn tons of cash promoting any affiliate program, the best place to start your advertising campaign is using Google AdWords.

With Google Adwords, you bid on keywords for placement; however, Google Adwords also lists ads by popularity (how many clicks they get). So you may be paying for placement, but unless your link receives more click-throughs than your competition's links, your listing may not appear in the top spots of the search results.

The Insiders Guide to Google Adwords

Video Tutorials on the Basics of Google Adwords

A 51 Videos guide on how to benefit most from Google Adwords. This is an excellent companion Videos Tutorials.

1/Google"s Video:What Is Google Adwords

2/Google Video:Where Are My Ads Displayed

3/Steven HolAway Video:Starting An Adwords Account

4/Google Video:Starting A Standard Edition Account

5/Steven HoldAway Video:Create Google Adwords Campaign

6/Steven HoldAway Video/Create Campaign&AdGroup

7/Google Video:Choosing Languages& Advertising Locations

8/Creating A Text Ad

9/Steven HoldAway:Dynamic Keyword Insertion Background Information

10/Steven Holdaway:Using Dynamic Keyword Insertion

11/Google Video:Keyword Matching Options

12/Google Video:Functions &Benefits Of Keyword Matching

13/Steven HoldAway:Creating A Huge Keyword List

14/Goole Video:Daily Budget

15/Video Google:What Are Invalid Clicks?

16/Video Google:Ad RanKing

17/Google Video:Creating Image Ads

18/Google Video:Creating A Video Ads

19/Google Video:Creating A Mobile Ad

20/Google Video:Structuring AdGroups

21/Google Video:Introduction To site Targeted Advertising

22/Google Video:Creatind A Site Targeted Campaign

23/Google Video:How To create A Report

24/Google Video:Additional Adwords Reports Features

25/Google Video:Getting Your Conversion Tracking Code

26/Video Google:Using Conversion Tracking To Improve ROI

27/Video Google:Implementing Advanced Conversion tracking

28/Video Google:Advanced Conversion Statistics

29/Video Google:Cross Channel Conversion Tracking

30/Video Google:The Keyword Tools

31/Steven HoldAway:Activating 1000"s Of Inactive Keywords

32/Google Video:Ad Diagnostics Tool

33/Google Video:Traffic Estimator Tool

34/Google Video:Adwords Editor Introduction

35/Google Video:Adwords Editor Adding Information

36/Google Video:Adwords Editor Editing Information

37/Google Video:Adwords Editor Editing Viewing Data

38/Google Video:Adwords Editor Sharing Informaion

39/Google Video:Introduction to google Analytics

40/Google Video:Setting Up Google Analytics

41/Google Video:My Client Center

42/Google Video:Optimize To Increase Traffic

43/Steven HoldAway:Maximise Traffic Settings

44/Google Video:Optimize To Increase Conversions

45/Google Video:Basic Us Billing Process

46/Google Video:Outside Us Payment Options

47/Google Video:Outside Us Value Added Tax {VAT}

48/Google Video:Preparing To Optimize Your Website

49/Google Video:Choosing Landing Pages

50/Google Video:Optimizing Account with Low Quality Scores

51/Google Video:Optimizing Strong Account

Sign Up With Google Adwords

If you haven't already done so, please sign up now with Google Adwords.

Task: Click Here to Sign Up with Google adwords

When signing up for the first time - you will be asked to create an campaign which involves creating a sample ad, specifying your destination URL and display URL, specifying keyword phrases and determining bid prices for your keywords. You will need a website or blog in order to set up a campaign because Google checks in real time to make sure your destination URL exists and is working.

Important Tip Regarding Ad Positioning

One thing to keep in mind is that Google determines their ad position by maximum cost-per-click, your ad's actual clickthrough rate, and the ad text. If you increase your maximum cost-per-click (CPC) or your ad's clickthrough rate (CTR) your ad's position will improve. Also, ads with higher CTRs are more likely to draw relevant clicks and qualified leads.